The Birthday CLUB is designed for local businesses that benefit from celebratory or discretionary spending, including restaurants, automotive service, salons and spas, entertainment venues, and similar service based businesses.

Setup fees are one-time and typically range from $300–$500, depending on campaign strategy, creative setup, account configuration, and approvals.

Ongoing monthly fees typically range from $399–$699 per month, based on business type, market, and campaign mix.

Yes. The Birthday CLUB has a 3-month minimum term, after which you can cancel at any time.

This allows campaigns enough time to optimize and deliver consistent results.

Most campaigns begin generating visibility within the first few weeks. On average, it takes 30–45 days for campaigns to fully optimize after launch.

That said, some businesses see redemptions within days of a digital launch or postcard drop.

Very little. The Birthday CLUB campaigns are fully managed and automated. After initial setup and approvals, there is no ongoing work required from your staff.

No. The Birthday CLUB offers digital only subscriptions.

Direct mail postcards are optional and can be added if they make sense for your business and market.

No. No Point of Sale integration is required.

Redemptions work the same way as standard paper or digital coupons, keeping setup simple and flexible.

Yes. Digital redemption certificates and printed postcards can include any barcode or QR code you choose for tracking and reconciliation with your Point of Sale.

Yes. You own the data collected from guests who sign up through your Birthday CLUB landing pages or birthday postcards.

You’ll have access to a secure back office account where you can view and export customer profiles, including name, email, mobile number, and birthday.